SAN DIEGO, Calif. 07/25/2025 — Image Comics is pleased to announce that the Summer 2025 Image Select Retailer Award winner is: Comics Etc. in Australia.
“Since we were little, it’s been our dream to win the IMAGE SELECT RETAILER AWARD. Even though the award is relatively new, we’ve always looked forward to this day," said James Jagic, co-owner of Comics Etc. "We’re incredibly proud and honoured to be recognised for all the hard work and effort we’ve put into supporting the best damn comic publisher there has ever been!"
The Image Select Retailer Award is a new initiative from Image to galvanize recognition of members of the Comic Book Direct Market retail community that are going above and beyond to serve their customers, expand readership, and grow a healthier marketplace. The previous winner of the award was Peebles Comics & Games in Scotland.
Comic shops were nominated by fans via a form submission and based on on criteria such as:
- exemplary customer service
- thoughtful and exciting hand-selling recommendations
- efforts fostering a welcoming and inclusive atmosphere
- easy-to-browse shelving
- attractive and innovative displays
- forward-thinking customer marketing and out-of-box consumer outreach
- community engagement
- robust inventory of & support for Image Comics and other creator-owned/indie comics
The Image team read and tallied thousands of glowing testimonials about stores in order to select the winner. As the winner, Comics Etc. in Australia will receive:
- a commemorative medallion to display with pride
- a spotlight Q&A to be featured on Image Comics’ social media platforms and Website
- the store's choice of a gold foil exclusive variant, branded as an Image Select Retailer Award winner, with store logo (limited to 250 copies).
The Local Comic Shop is the sales backbone of the comic book industry, and sadly, the least appreciated when it comes to award recognition. The Image Select Retailer Award is a way to reward and spotlight stores that have done exemplary work expanding the audience, and evangelizing the medium to new readers. Image Comics feels that there is not enough being done to point out stores that are raising the bar, changing the marketplace, and building readership, and this award is meant as a fun way to help repair that oversight.
The next Image Select Retailer Appreciation Award nomination window will be announced soon via the official Image website, social media, and via Lunar Distribution communication, to retailers and the public for those interested in nominating their store.
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